About Us

Dan Cassidy
Vice President, Media

Dan joined Undertone Networks in April 2004 and currently holds the position of Vice President of Media. In this position he oversees the media and operations departments and is responsible for the planning, buying and optimization of all advertiser campaigns, as well as overseeing all publisher relationships.

Dan began his tenure with Undertone as a Media Buyer where his responsibilities included establishing and maintaining key publisher partnerships. He was promoted to Director of Network Development in 2006 and was charged with growing the company’s publisher partnerships and managing the media department’s negotiations.

Prior to joining Undertone, Dan was an Account Executive at Winstar Communications where he was responsible for establishing and maintaining new business in the New York metropolitan area and growing the company’s overall presence in the market. He managed commercial accounts with a range of wireless products including data/broadband access, virtual private networks, Web hosting and e-mail. While at Winstar, Dan was named as one of the company’s top three sales executives.

Dan holds a bachelor’s degree in philosophy from the State University of New York at Geneseo.

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